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DMARC, What Is It and Do I Need It?
DMARC stands for “Domain-based Message Authentication, Reporting & Conformance.” It is an email authentication, policy, and reporting protocol. It builds on the widely deployed SPF (Sender Policy Framework) and DKIM (Domain Key Identified Mail)…
Can A Bad Website Hurt My Business?
Your website is an extension of your business brand and must look professional to potential customers. Imagine this scenario: A colleague, friend or maybe a family member referred a potential client/customer to you and your business…
Writing Meaningful Google Reviews
Local Search When a potential customer searches for a business with Google, the results page contains advertising results, organic (unpaid) results and local “map pack” results. Local results give the searcher more information about local businesses that match the...
Taking Website PayPal Payments
PayPal Payments Without a Shopping Cart We often encounter clients who have websites that are not e-commerce sites, but would still like to have the ability to accept payments directly thru their own site. We have developed the perfect solution to add a PayPal...
Website Ranking, SEO, and Google
What is Search Engine Optimization (SEO)? SEO is a set of marketing principles focused on growing a website’s, or its pages’, visibility in web search engine’s unpaid (organic) results. SEO incorporates both technical and creative elements to improve rankings, drive...
Is Social Media Really a Big Deal?
Social Media Growth It's a whole lot more than just a current trend. You may have heard it before. People talking about how important it is for your business to have a proper social media presence. But what exactly does that mean? Let's take a look... The Number of...
Mobile-Optimized Websites Are a Competitive Advantage
It's time to upgrade your website again... Today's websites must go the extra mile to delight users and drive conversions. Developing fully mobile-optimized websites by using a "mobile first" focus as a strategic advantage over the competition. Google wants to delight...