Google Penalty – Is It Really That Bad?

Ever since there have been search engines, there have been people dedicated to tricking their way to the top of the results page. This is bad for searchers because it means irrelevant results bury more relevant websites.

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DMARC, What Is It and Do I Need It?

DMARC stands for “Domain-based Message Authentication, Reporting & Conformance.” It is an email authentication, policy, and reporting protocol. It builds on the widely deployed SPF (Sender Policy Framework) and DKIM (Domain Key Identified Mail)…

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Can A Bad Website Really Hurt My Business?

Let's take a second to imagine this scenario: There is a potential client / customer that has been referred to you and your business by a colleague, friend or maybe a family member. This referral may have come up in a casual conversation, and because you...

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Writing Meaningful Google Reviews

Local Search When a potential customer searches for a business with Google, the results page contains advertising results, organic (unpaid) results and local “map pack” results. Local results give the searcher more information about local businesses that match the...

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Taking PayPal Payments Thru Your Website

We often encounter clients who have websites that are not e-commerce sites, but would still like to have the ability to accept PayPal payments directly thru their own site. We have developed the perfect solution to add a PayPal payments page to your WordPress website...

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Website Ranking, SEO, and Google

What is Search Engine Optimization (SEO)? SEO is a set of marketing principles focused on growing a website’s, or its pages’, visibility in web search engine’s unpaid (organic) results. SEO incorporates both technical and creative elements to improve rankings, drive...

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What’s the big deal about social media?

It's a whole lot more than just a current trend You may have heard it before. People talking about how important it is for your business to have a proper social media presence. But what exactly does that mean? Let's take a look... The number of users is the big deal...

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Mobile-optimized websites are a competitive advantage

It's time to upgrade your website again... Today's websites must go the extra mile to delight users and drive conversions. Developing fully mobile-optimized websites by using a "mobile first" focus as a strategic advantage over the competition. Google wants to delight...

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SYZ-Y-GY (Sizz-uh-gee) – “a kind of unity, especially through coordination or alignment”

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